Launch of the Water Wise EU Campaign: A Step Towards a Water-Resilient Europe by 2050
The Water Wise EU campaign, a significant initiative aimed at uniting Europeans to “See Water Differently” and build a water-resilient Europe by 2050. It is now the perfect time to emphasize the critical need to: Address water as a stand-alone topic beyond the EU Green Deal; Finance our transition towards a Water-Smart Society with a Blue Transition Fund; Invest in collaboration, research, and innovation through Water-Oriented Living Labs.